Allied Marine Privacy Notice
Last Updated November 2021
Allied Marine, Inc., a Florida corporation and any affiliates/partners (hereinafter “Allied
Marine”, “we”, “us”, “our” or the “Company”) is committed to protecting the privacy of
Personal Data it collects and processes from you, customers, clients, employees, and
vendors. Allied Marine will act in compliance with applicable data protection laws or
To better protect your privacy, the Company provides this Privacy Notice (the “Privacy
Notice”), which describes how we collect, use, disclose, transfer, and store Personal Data
in connection with the activities and services, including without limitation, access and use
of the Allied Marine website (the “Website”), attendance of marketing events both online
and offline (the “Events”), and for our account management (the “Account Management”,
and together with the Website and the Events, the “Services”). This Privacy Notice
describes your choices and rights related to the Personal Data we collect. Allied Marine is
the controller for the personal data discussed in this Privacy Notice (collectively, the
1. Personal Data We Collect
A. Personal Data We Collect Directly from You
When you use the Services, we collect a variety of information from and about you, your
devices, and your interaction with the Services. Some of this information identifies you
directly or can be used to identify you when combined with other data.
As a visitor to the Website you may be required to provide us with your Personal
Data such as:
- First name
- Last name
- Phone number
- Street Address, State, and Country of Residence
- Any other information you provide to us in contact forms (you will see
exactly what information we collect from you by filling in the fields in the
If you register to attend Allied Marine or Allied Marine’s affiliate sponsored
Events, we may require certain data, including:
- First name
- Last name
- Phone number
- Street address
- Date of Birth
- Payment data
- Purchase Data/History
- Emergency contact (in some instances)
- Dietary preferences (in some instances)
- Billing information (such as billing name, billing address, and credit card
- Any other information you provide to us in contact forms or via
questionnaires at events (you will see exactly what information we collect
from you by filling in the fields in the form).
iii. Account Management
We collect contact and other personal information for account management
purposes and when you choose to use certain features of the Website, including,
but not limited to: i) completing, submitting, receiving and signing forms, and ii)
consenting to receive email. When you choose to use these features, we require
you to provide your “Contact Information” in addition to other personal
information that may be required to complete a transaction such as your phone
number, billing and shipping addresses and credit card information. We will also
collect any and all data that may be completed on the Forms. Occasionally, we
may also request information such as usage preferences and demographics,
which will help us better serve you and our other users in the future.
iv. Cookies, Web Beacons, and Other Similar Technologies
Allied Marine may use website tracking technologies to observe your activities,
interactions, preferences, transactional information, and other computer and
connection information (such as an IP address) relating to your use of our
Website and Services. We may also use log files, cookies, and similar
technologies to collect information about the pages you view, links you click, and
helps us improve the quality of the Services to you, by identifying information,
which is most interesting to you, tracking trends, measuring the effectiveness of
advertising, or storing information you may want to retrieve on a regular basis,
such as your favorite homes. At any time, you may adjust settings on your
browser. However, if you choose to disable cookies, the free features of the
Services may not operate properly.
If Allied Marine collects any other Personal Data from you, we will explain the
purposes at the time we collect it.
B. Personal Data Obtained from Third-Party Sources
The Company may also collect contact information about you from other sources including
third parties from whom we have purchased contact information and from publicly
accessible websites. Contact information may include:
- First name
- Last name
- Phone number
- Street Address, State, and Country of Residence
- Date of Birth
- Payment data
- Purchase Data/History
- Online identifier
- Current boat ownership
In some instances, Allied Marine may combine Personal Data you have provided to us
with Personal Data collected from other sources as described above. We process this
data to update, expand, and analyze our existing marketing records; identify new
customers; create more tailored advertising or website experiences; and send marketing
2. How We Use Your Personal Data
Generally, the Company uses the information collected about you to provide and improve
the Services, including:
A. To Contact You
Allied Marine uses the data we collect about you to provide Allied Marine products,
services, and support. For example, if you provide data to us in a “Contact Us” form, we
will use your data to respond to the request.
Allied Marine uses your Personal Data and information about your activity on our Websites
to contact you for marketing purposes in accordance with your marketing preferences,
including telemarketing calls, and to send marketing emails that we believe may be of
interest to you, such as product announcements, newsletters, educational materials, and
details on upcoming events. We also use it to send administrative information, such as
notices related to products, services, or policy changes.
B. To Plan and Manage Events
Allied Marine uses your data for Event planning and management, including registration,
billing, and connecting with other event attendees, or to contact you further about relevant
products and services. Any information you provide about emergency contacts or dietary
preferences would be used for your safety and health purposes.
C. For Customer Service and Improvement Purposes
Allied Marine uses the data we collect to understand how our Websites, products, and
services (including Maintenance and Repair) are being used and to make improvements.
For example, we may solicit your feedback about your experience using our Website,
attending an event, or a recent Service appointment and ways that we can improve.
D. For Security and Investigations
Allied Marine may use your information to diagnose website technical problems, as well
as to prevent, detect, mitigate, and investigate potential security issues, as well as
fraudulent or illegal activity.
E. To Personalize Your Experience
Allied Marine also may use your data to personalize your experience on our Website.
Allied Marine or our service providers use website tracking technologies to display
products, features, or content that are tailored to your interests and to present advertising
on other sites. For more information on these technologies see the “Cookies and tracking
technologies” section below.
3. Disclosure of Data
A. Affiliates, Brokers, and Service Providers
Allied Marine may share data with its affiliates/partners and third-party service providers
or vendors contracted to provide services on our behalf. These third-party service
providers or vendors may use data we provide to them only as instructed by Allied Marine
and in accordance with this Privacy Notice or applicable law.
B. Webinars, Events, and Other Activities Related to Allied Marine Offerings
Allied Marine may offer the following solely or jointly with third parties or partners: events,
downloads, or other services related to Allied Marine products or services. We may share
your contact information and interests in these offerings or services with these approved
third parties to communicate with you about Allied Marine.
When you attend an Event (either sponsored by Allied Marine or one where Allied Marine
is a participating vendor) and have your badge or similar document scanned, your data
will be shared with Allied Marine, as well as with any partner or third party participating in
that event, and potentially with the sponsors of the Events.
C. Additional Disclosures
Allied Marine may disclose your data if we have a good faith belief that such action is
necessary to (a) conform to legal requirements or comply with legal processes; (b) protect
and defend our rights or property; (c) enforce the Website Terms and Conditions; and/or
(d) act to protect the interests of our users or others.
If Allied Marine goes through a business transition, such as a merger, disposition or
acquisition by another company, or sale of all or a portion of its assets, your Personal Data
may be among the assets transferred.
Allied Marine does not sell Personal Data that we collect or process under this Privacy
Additional Privacy Disclosures for European Citizens
If you are a European Citizen, please see our additional privacy disclosures applicable to
you here, which are incorporated by reference into this Privacy Notice.
Note:Allied Marine operates as a global business and may transfer, store, or process
your Personal Data to Allied Marine affiliates in a country outside your jurisdiction.
However, we have taken appropriate safeguards with respect to the protection of your
privacy to ensure that these recipients protect and process your Personal Data in a
manner that will comply with applicable regulations. Specifically, the transfer of your data
is subject to appropriate guarantees, as the Standard Contractual Clauses adopted by the
European Commission, or other guarantees from these recipients that we considered
adequate. More details regarding these measures are available by writing to our affiliate,
Ferretti S.p.A. at: email@example.com.
D. Transfer of Information to the United States.
Allied Marine is based in the United States and you acknowledge that the information we
collect is governed by U.S. law. By accessing or using the Services or otherwise providing
information, including Personal Data, to us, you consent to the processing, transfer, and
storage of information in and to the United States, where you may not have the same
rights and protections as you do under local law.
E. International Data Transfers
Allied Marine operates as a global business and may transfer, store, or process your
Personal Data to Allied Marine affiliates in a country outside your jurisdiction. However,
we have taken appropriate safeguards with respect to the protection of your privacy,
fundamental rights and freedoms, and the exercise of your rights.
F. Data Retention
Allied Marine will retain your Personal Data at least as long as necessary to fulfil the
Services that you have requested, comply with applicable laws or regulations, resolve
disputes, and enforce our agreements. Allied Marine may retain your data longer for a
legitimate business interest where business benefit is not outweighed by your personal
rights and freedoms. Data entered into an Allied Marine system is retained in accordance
with any applicable agreement between Allied Marine and its customer.
G. Cookies and Tracking Technologies
Allied Marine or Allied Marine service providers may observe your activities, interactions,
preferences, transactional information, and other computer and connection information
(such as an IP address) relating to your use of the Website. We may collect and store this
data and combine this data with other personal data provided to Allied Marine.
Local Storage, local shared objects, tags, and scripts on our Websites and in email
communications. We use these technologies to authenticate your access to various areas
of our websites, understand your interests, analyze web traffic, combat fraud, provide
interest-based advertising, improve our products and services as further described above
in the “Use” section, and tailor content to your preferences. In emails we send, we may
use these technologies to track their effectiveness.
You can configure your browser settings to manage certain tracking technology
interactions. For some tracking technologies, you may need to take additional steps to
manage their use and removal. Please review your browser privacy settings.
Online advertising may use data collected about your web browsing behavior, such as the
pages you have visited or the searches you have conducted. This data may be used to
display more relevant advertisements and content to you on non-Allied Marine websites.
The data used for targeted advertising may come from Allied Marine or through third-party
Please note that while you may opt out of targeted advertising on our Websites this does
not opt you out of being served advertising. You will continue to receive generic ads.
4. Your Rights Over Your Personal Data
Depending on where you are located and/or your citizenship, you may have certain legal
rights over the Personal Data we hold about you, subject to local privacy laws. These may
include the right to:
- Access the personal data we hold about you
- Have incorrect personal data updated or deleted
- Have your personal data deleted
- Restrict the processing of your personal data
- Object to the processing of your personal data carried out on the basis of our
legitimate interests or for direct marketing purposes
- Receive a copy of your personal data in an electronic and machine-readable
- Not be subject to a decision based solely on automated processing, including
profiling, which produces legal effects or otherwise significantly affects you
- Receive the categories of sources from whom we collected your personal data
- Opt out of marketing communications at any time by clicking on the “Unsubscribe”
or "Opt out" link in marketing emails we send you or by contacting us
- Complain to a regulator or data protection authority about our collection and use
of your personal data. For more information, please contact your local data
Allied Marine will not discriminate against you for exercising your rights.
You, or an authorized individual that we can verify is acting on your behalf, can exercise
the applicable rights by contacting us using the contact details at the bottom of this Privacy
5. Legal Basis for Processing Personal Data
Our legal grounds for collecting and using your Personal Data as described in this Privacy
Notice fall into the following four categories.
In some cases, we ask you for your consent to process your Personal Data, such as when
we need your consent for marketing purposes. You can withdraw your consent at any
time, which will not affect the lawfulness of the processing before your consent was
withdrawn. If you would like to withdraw your consent, you can do so by emailing
B. Legitimate Interest
We process certain data for the legitimate interests of Allied Marine, our affiliates, our
partners, or our customers. These legitimate interests include, for example, contacting
you to provide support or sending you marketing information (subject to applicable law);
detecting, preventing, and investigating illegal activities and potential security issues;
and maintaining and improving the Website. We will rely on our legitimate interests for
processing Personal Data only after balancing our interests and rights against the impact
of the processing on individuals.
C. Performance of a Contract
Sometimes we process Personal Data to perform our obligations under an agreement with
D. Other Legal Bases
In some cases, we may have a legal obligation to process your Personal Data, such as in
response to a court or regulator order. We also may need to process your Personal Data
to protect vital interests, or to exercise, establish, or defend legal claims.
We use technical and organizational measures that provide a level of security appropriate
to the risk of processing your Personal Data. However, the security of information
transmitted through the internet can never be guaranteed. We believe the measures
implemented by us can reduce the likelihood of security problems to a level appropriate
to the type of data involved, we do not promise or guarantee, and you should not expect,
that your Personal Data or private communications will always remain private or secure.
We do not guarantee that your Personal Data will not be misused by third parties. We are
not responsible for the circumvention of any privacy settings or security features.
You are responsible for maintaining the security of your password or other form of
authentication involved in accessing password-protected or secured resources.
7. Changes to this Privacy Notice
This Privacy Notice may be amended or revised from time to time at the sole discretion of
Changes to this Privacy Notice will be posted on the Website and links to the Privacy
Notice will indicate that the notice has been changed or updated. If we propose to make
any material changes, we will provide notice on this page prior to the change becoming
effective. We encourage you to periodically review this Privacy Notice for the latest
information on our privacy practices.
8. How to Contact Us
If you have any questions about this Privacy Notice, or wish to exercise your rights
hereunder, please contact us at firstname.lastname@example.org or the mailing addresses
Allied Marine, Inc.
1445 SE 16th Street
Fort Lauderdale, FL 33316
To contact our Data Protection Officer, please email email@example.com.
For DSAR requests please fill out the DSAR form and send it to firstname.lastname@example.org.
Allied Marine will respond to your request within a reasonable timeframe or as required by
Data Subject Access Request Form
DATA SUBJECT DETAILS
Please provide your contact information in the space provided below.
Please note, we will only use the information you provide on this form to identify you and the Personal Data you
are requesting access to, and to respond to your request.
Allied Marine will do its best to respond within one month of the date of your request. If your request is unclear or
complex, it may take longer for us to respond.
If you are not satisfied with the response you receive, please let us know by emailing email@example.com.
We will do our best to work with you to find a suitable resolution.
Please do not enter sensitive personal information into this form.